"In challenging times, it is crucial that we keep our eyes on the big picture. The big picture represents our shared journey, our identity, and our visions for the future—across all business areas."
Bernard Krone
Chairman of the Supervisory Board KRONE Group
The Big Picture for transformation is crucial for our change. It makes complex changes understandable for all employees and creates a positive attitude towards innovation. The visualization shows what improvements the transformation brings for each individual and how we continue to develop. This gives our employees clarity and helps us to shape the future together.
Michaela Hofmann
Human Resources, Learning & Development, Messe Frankfurt
“With the Big Picture, we have succeeded in conveying our path and goals, as well as the necessary information, in an easily understandable, inviting, and quickly digestible manner.”
Uwe Kruse
CIO Salzgitter AG
“With the Big Picture from Big Pictury, we have a visual communication solution that gets straight to the point with our complex solutions. It helps us enormously to explain the LCX NEXUS ecosystem in a way that is understandable and convincing – both internally and to potential partners.
The image is used extensively in presentations, at trade fairs, and in customer communications.”
Oliver Fendler
CEO, LCX NEXUS
In an increasingly complex working world, open and transparent information and communication are crucial. With the Big Picture, we are breaking new ground in presenting our organization and its range of services internally and externally.
This enables us to continuously demonstrate our value and inspire employees.
Tobias Vögele
Head of Human Resources
SIGNAL IDUNA Group
“The Big Picture is a valuable tool for us to make the new headquarters tangible. It helps our employees familiarize themselves with the new working environments.”
Sebastian Greif
Executive Board Member, Stadt-Sparkasse Solingen
Learn more about our comprehensive services.
We transform complex messages into clear, visual experiences.
We support companies in mastering their internal and external communication challenges.
With customized Big Pictures, we make strategies, processes, and visions understandable and tangible for everyone.
Step 1
Concept & Analysis
We start with an in-depth discussion to understand your communication goals, target groups, and the complexity of your topics.
Step 2
Visualization & Design
Based on the concept, we develop initial drafts and precisely adapt them to your corporate design and company environment.
Step 3
Implementation & Integration
We deliver your Big Picture in various formats (large print, animation, Click Picture) and support you with the implementation.
Challenge
A complex ecosystem of tokenization, blockchain infrastructure, and digital services needed to be visualized clearly and understandably, so that internal and external stakeholders could quickly grasp how the components interact.
Solution
An interactive Big Picture that vividly illustrates the entire LCX NEXUS system design with its elements, mechanisms, and user paths. Users can delve into the individual components via info points.
Solution for load carrier management
Challenge
To visually and internally anchor the new "Strategy 2030" strategy – especially across two business areas (agricultural technology & commercial vehicles).
Solution
Development of a "Big Picture" that depicts core themes, megatrends, and corporate DNA in a circular image – supplemented by a Click Picture version with zoom-ins & info boxes.
Strategy 2030 – Our company mission statement
Challenge
A comprehensive IT transformation with the introduction of SAP S/4HANA needed to be communicated in a way that was understandable and motivating across the entire company – despite its high complexity and cross-departmental changes.
Solution
A visual overview makes goals, new processes, systems, and roles understandable at a glance – and serves as a common basis for communication, workshops, and change processes.
Roadmap for change
Your Big Picture in various formats
Whether as an impressive large print for your office spaces, as a dynamic animation for presentations, or as an interactive click picture for digital applications – we make your message visible.
20+
Years of experience in visual communication
200+
Successfully implemented Big Pictures
5+
Dedicated experts in the team
98%
Customer rating "Very good"
Our team of experts
Our team of experienced communication strategists, designers, and project managers works hand in hand to bring your Big Picture to life and successfully convey your message.
Founder & Managing Director
Wolf Wienecke
Wolf's mission is to bring more clarity to the complex corporate world.
Experience
For over 20 years, he has advised top executives and boards on strategy, culture, and change communication.
Frequently asked questions about
Big Pictures
What exactly is a "Big Picture"?
A Big Picture is a visual representation of complex topics such as corporate strategies, processes, or visions. It summarizes all the important information in a single, easy-to-understand graphic that clearly shows connections and processes.
For what purposes can I use a Big Picture?
Big Pictures are versatile: for internal communication (employee onboarding, strategy workshops), external communication (customer presentations, marketing), training, change management, and for visualizing complex projects.
In what formats is the Big Picture delivered?
We deliver your Big Picture in various formats: as a high-quality large print for your premises, as an animated video for presentations or online channels, and as an interactive Click Picture with info boxes for digital applications.
How long does it take to develop a Big Picture?
The duration depends on the complexity of the topic and the desired scope. After an initial consultation, we will create a detailed schedule and a transparent cost overview.
How is the Big Picture adapted to our company?
Every Big Picture is unique. We work closely with you to accurately reflect your specific content, corporate design, and corporate world. The process takes place in several coordination steps.
Do you also offer a free initial concept?
Yes, with pleasure. As part of a free initial consultation, we can also discuss the possibility of developing a non-binding initial concept for your specific topic so that you get an idea of the possibilities.
Big Pictury
Legal
Contact
Big Pictury GmbH
Gerhofstrasse 1-3
20354 Hamburg, Germany
contact@big-pictury.com
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