The video is AI-generated and shows an example application scenario.
Today, organizations face changes both large and small—from process adjustments to holistic transformations.
A big picture shows the overall picture: goals, benefits, roles, and connections. This makes changes comprehensible, provides orientation, and helps to actively engage people.
Clarity for change, transformation, and profound transformation
Change can only succeed if people understand why it is happening and where it is leading.
Big Pictures make change and transformation visible, provide orientation, and enable employees to be brought on board at an early stage. This creates a common understanding that reduces resistance and promotes commitment.
This is how change becomes tangible
Whether it's digitalization, organizational development, or international change programs, our approach visualizes change in all its facets. A holistic big picture makes complex relationships understandable, gets stakeholders on board, and provides orientation during change.
Reference
Messe Frankfurt SAP S/4HANA Transformation
Messe Frankfurt was undergoing a comprehensive SAP S/4HANA transformation that not only affected processes and systems, but above all required a cultural change: employees were to think and act in a more data-driven manner in the future.
The big picture makes this change visible, explains the connections in an understandable way, and shows how roles, working methods, and responsibilities are changing. As a result, SAP S/4HANA was not perceived as an IT project, but as a joint journey toward a modern, data-driven organization.
"The big picture makes the changes understandable and helps us to shape the transformation together." Michaela Hofmann, Human Resources Management, Learning & Development, Messe Frankfurt
Relevant examples from practice show how Big Pictures are used in this area of application.
You can find further Big Picture references from our project work here.
Our process: from concept to integration
We accompany you step by step as you transform your vision into an impressive overall picture and seamlessly integrate it into your communication strategy.
Step 1
Concept & Analysis
We structure the vision, mission statement and strategy in a joint content board. All relevant stakeholders can be involved at an early stage.
Step 2
Visualization & Design
We develop the visual story of your big picture from the content modules. The design is individually tailored to your company.
Step 3
Implementation & Integration
We prepare the big picture for all relevant areas of application. You receive formats ranging from print to interactive click pictures.
Your big picture in various formats
Whether as an impressive large print for your office space, a dynamic animation for presentations, or an interactive click picture for digital applications—we make your message visible.
Frequently asked questions about
Big Pictures
What exactly is a "Big Picture"?
A Big Picture is a visual representation of complex topics such as corporate strategies, processes, or visions. It summarizes all the important information in a single, easy-to-understand graphic that clearly shows connections and processes.
For what purposes can I use a Big Picture?
Big Pictures are versatile: for internal communication (employee onboarding, strategy workshops), external communication (customer presentations, marketing), training, change management, and for visualizing complex projects.
In what formats is the Big Picture delivered?
We deliver your Big Picture in various formats: as a high-quality large print for your premises, as an animated video for presentations or online channels, and as an interactive Click Picture with info boxes for digital applications.
How long does it take to develop a Big Picture?
The duration depends on the complexity of the topic and the desired scope. After an initial consultation, we will create a detailed schedule and a transparent cost overview.
How is the Big Picture adapted to our company?
Every Big Picture is unique. We work closely with you to accurately reflect your specific content, corporate design, and corporate world. The process takes place in several coordination steps.
Do you also offer a free initial concept?
Yes, with pleasure. As part of a free initial consultation, we can also discuss the possibility of developing a non-binding initial concept for your specific topic so that you get an idea of the possibilities.
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