Impulses for clarity & communication
In this section, you will find tips, methods, and inspiration relating to big pictures, visual communication, and dealing with complex topics.
Inspiration & Insights
Change requires leadership
Why change starts at the top—and needs to be understood there
How to explain your business better
Wolf Wienecke in conversation with Philip Semmelroth about clarity, comprehensibility, and visual communication in everyday business life.
Big picture strategy – creating clarity at KRONE
Anna Lena Jerzembeck talks in the People & Culture podcast about how strategy can be communicated clearly using big pictures and anchored within the company.
What is the secret to a successful employer branding strategy?
In the competitive talent market, a strong employer brand is crucial. This article highlights key elements that make your brand unique.
Inspiration for exploration and further reflection
Here you will find selected materials and visual stimuli—from big pictures and interactive examples to other formats that invite discussion and further reflection.
Big Picture "Understanding" – Making complexity visible
This big picture reveals complex interrelationships and illustrates how companies can create orientation, clarity, and understanding on the path to a shared vision.
Production of the future – trends and orientation
This big picture illustrates the trends, challenges, and opportunities that will shape manufacturing through 2030—from digitalization and automation to sustainability and skills shortages—and provides guidance for strategy, change, and joint discussion.
AI Big Picture – Strategically classifying AI
This big picture places artificial intelligence in a corporate context and illustrates steps ranging from strategy to specific areas of application to organizational anchoring—as a guide for teams and decision-makers.
Developed in collaboration with CPC Change Management Consulting.
Culture Check – Key questions for corporate culture
The Culture Check provides guiding questions and food for thought that teams and organizations can use to consciously perceive, discuss, and further develop their culture.
Developed in collaboration with CPC Change Management Consulting.
Sustainability in business – a visual approach
This big picture shows sustainability as a process of change within the company—from initial impulses to concrete measures to anchoring it in strategy, culture, and everyday life.
Developed in collaboration with Hilke Posor from Heldenrat GmbH.
Employee Life Cycle – visual orientation for HR
This big picture visualizes the key phases of the employee life cycle and shows how employers, HR teams, and employees can work together to gain clarity about roles, expectations, and interfaces.
Developed in collaboration with Corinna Pommerening from Leadership Neu Gedacht.
Get started today—schedule your free initial consultation!
Take advantage of this opportunity to learn how a big picture can simplify and strengthen your communication in a 30-minute conversation. We look forward to hearing about your challenges.
Frequently asked questions about
Big Pictures
What exactly is a "Big Picture"?
A Big Picture is a visual representation of complex topics such as corporate strategies, processes, or visions. It summarizes all the important information in a single, easy-to-understand graphic that clearly shows connections and processes.
For what purposes can I use a Big Picture?
Big Pictures are versatile: for internal communication (employee onboarding, strategy workshops), external communication (customer presentations, marketing), training, change management, and for visualizing complex projects.
In what formats is the Big Picture delivered?
We deliver your Big Picture in various formats: as a high-quality large print for your premises, as an animated video for presentations or online channels, and as an interactive Click Picture with info boxes for digital applications.
How long does it take to develop a Big Picture?
The duration depends on the complexity of the topic and the desired scope. After an initial consultation, we will create a detailed schedule and a transparent cost overview.
How is the Big Picture adapted to our company?
Every Big Picture is unique. We work closely with you to accurately reflect your specific content, corporate design, and corporate world. The process takes place in several coordination steps.
Do you also offer a free initial concept?
Yes, with pleasure. As part of a free initial consultation, we can also discuss the possibility of developing a non-binding initial concept for your specific topic so that you get an idea of the possibilities.
Contact
Big Pictury GmbH
Gerhofstrasse 1-3
20354 Hamburg, Germany
This website is for general information purposes only. We accept no responsibility for external content.