About the company – Stadtwerke Burg as a strong, reliable partner for the region
Stadtwerke Burg is the leading energy supplier in Jerichower Land and offers its customers a comprehensive supply of electricity, gas, heat and water. In addition to a secure and sustainable energy supply, Stadtwerke Burg focuses on digital transformation, innovative mobility solutions and an environmentally friendly infrastructure. As a reliable partner, they are committed to the region, driving forward climate protection and actively shaping the future of energy.
The task – Making complex content understandable
Stadtwerke Burg needed a visual solution to vividly present its diverse services, its strategic goals for the future and its commitment to the region. It was particularly important to present the complexity of energy supply in an understandable and memorable way. The big picture should not only depict the diverse service areas such as electricity, heat, grid expansion and mobility, but also highlight the importance of customer service, digitalization and climate protection. At the same time, striking buildings and landmarks in the town of Burg were to ensure regional recognition value.
The implementation – A customized Big Picture as a means of communication
In enger Zusammenarbeit mit den Stadtwerken Burg haben wir ein detailliertes Big Picture entwickelt, das alle wesentlichen Dienstleistungen, Zukunftsstrategien und regionalen Besonderheiten vereint. Die Illustrationen zeigen die Netzinfrastruktur, PV-Anlagen und E-Mobilitätslösungen, die die Stadtwerke in der Region umsetzen. Zusätzlich wurden bekannte Gebäude und Wahrzeichen von Burg integriert, um die lokale Identität zu stärken. Das Ergebnis ist eine visuell ansprechende, leicht verständliche und informative Grafik, die als zentrales Kommunikationsmittel in der Kunden- und Unternehmenskommunikation genutzt werden kann. In close cooperation with Stadtwerke Burg, we have developed a detailed Big Picture that combines all key services, future strategies and regional features. The illustrations show the grid infrastructure, PV systems and e-mobility solutions that the municipal utilities are implementing in the region. In addition, well-known buildings and landmarks of Burg were integrated to strengthen the local identity. The result is a visually appealing, easy-to-understand and informative Big Picture that can be used as a central communication tool in customer and corporate communications.
CUSTOMER: Stadtwerke Burg GmbH
SCOPE OF SERVICE: Development of a Big Picture for use in print and digital as well as an interactive click version
PROJECT PERIOD: 5 month
BUDGET: Five-digit range
With the Big Picture, we finally have a vivid way to present our diverse services and our strategy for the future. The combination of detailed illustrations, clear storytelling and regional identity makes this picture a valuable communication tool for our customers and partners.
Elke Schütze, Marketing, Stadtwerke Burg GmbH