See how LCX NEXUS uses a Big Picture to explain its powerful digital platform for sustainable building lifecycle optimization—clearly, visually, and internationally.
Discover how KRONE Fleet uses a Big Picture to communicate its transformation from rental provider to comprehensive fleet management partner—internally and externally.
A big picture brings structure, clarity and impact to sales. Marco Keenisch shows how visual communication becomes a sales lever.
Find out how municipal heat planning, neighborhood concepts and innovative district heating technologies are making the city climate-neutral.
How E2M uses a big picture to visualize its value chain – from the generation of renewable energies to energy trading and flexibility optimization.
Stadtwerke Hildesheim’s Big Picture brings sustainable energy supply, smart mobility and digitalization to life at a glance. A visual and interactive solution for transparent customer communication.
How FASTPLANET makes its complex business model understandable with a big picture. Find out how clear visualization optimizes communication with stakeholders.
SWM has initiated a far-reaching transformation of its purchasing and logistics department in order to meet the challenges of the future. This transformation is accompanied by a Big Picture.
The Big Picture of Stadt-Sparkasse Solingen visualizes the new head office and makes it easier for employees to find their way around the new premises.
GRAEF wanted to communicate its corporate values clearly and tangibly so that they could be understood and experienced by all employees. The aim was to create a common understanding of values and to present the cultural core of the company in a vivid form.
In order to present the transformation of Krone’s production philosophy clearly and comprehensibly, the entire value creation process was visualized in detail. The aim was to present the new principles and processes in such a way that they would be comprehensible and tangible for employees and stakeholders.
To successfully implement the new leadership model, a workshop was conducted with leaders from Germany and Austria to collaboratively develop the content of the “Big Picture.” Based on the workshop results and a briefing session with the creative team at Big Pictury, the Big Picture was designed. Special attention was given to aligning with the corporate design guidelines from the headquarters, which also defined the illustration style. The illustration team at Big Pictury seamlessly adapted these requirements.
Ein entscheidender erster Schritt ist die Erkenntnis, dass Unternehmenskultur maßgeblich über den Erfolg oder Misserfolg von organisationalen Initiativen zu Performance, Lernen, oder Zusammenarbeit entscheidet. Tatsächlich scheitern über 50 % der Transformationsprojekte an einer unzureichenden kulturellen Anpassung (Quelle: McKinsey, “Why do most transformations fail?”, 2019).
Würzburger Versorgungs- und Verkehrs-GmbH (WVV) uses a detailed Big Picture to visualize its diverse services in the areas of energy, water, mobility, environment and leisure. This chart underlines WVV’s commitment to the Würzburg region and serves as a central element in presentations and customer communication.
Ein entscheidender erster Schritt ist die Erkenntnis, dass Unternehmenskultur maßgeblich über den Erfolg oder Misserfolg von organisationalen Initiativen zu Performance, Lernen, oder Zusammenarbeit entscheidet. Tatsächlich scheitern über 50 % der Transformationsprojekte an einer unzureichenden kulturellen Anpassung (Quelle: McKinsey, “Why do most transformations fail?”, 2019).
Homeier Solution GmbH & Co. KG, which specializes in smart, energy-efficient lighting systems for industry and logistics, uses a Big Picture to illustrate the benefits of its Light 4.0 technology. This facilitates customer communication and supports the sales strategy.
Together with the “Learning systems and educational technologies” team of experts, the BWV Bildungsverband developed a Big Picture that visualizes the roles in digital learning in the insurance industry. This diagram supports the transfer of knowledge and promotes the digitalization of learning.
Together with Big Pictury, Stadtwerke München (SWM) has developed a Big Picture that visualizes its vision for the future in 2050. This strategic image supports internal communication and makes the company’s long-term goals clear to employees.
Big Pictures make complex topics tangible and support change processes through clear visualizations. Discover how visual communication can make transformation understandable and interactive.
Normfest GmbH, a supplier of workshop equipment, visualizes its new sales strategy with a big picture. This diagram illustrates the modernization of sales channels and the adaptation to changing customer needs.
Messe Frankfurt uses a big picture to visualize its comprehensive transformation as part of the “Progress” project. This chart serves as a communication tool to take employees along on the journey of change and provide them with orientation and understanding of the upcoming innovations.
Energieversorgung Oberhausen AG (EVO) has developed a big picture that visualizes its new corporate vision and seven top strategic goals. This diagram illustrates the close connection between EVO and the city of Oberhausen and underlines the company’s role in the sustainable development of the region.
After Big Pictury presented the KRONE Group’s Strategy 2030, individual areas of the company are now also highlighted with a Big Picture. The presentation of the seamlessly integrated trailer is the first step.
When field technicians want to display the result of a strategy process on their vehicles, it is at least unusual. Usually, workshops between management and consulting teams deliver extensive presentations or complicated organizational charts that don’t mean much to the man on the street or in the company. This is hardly surprising, because in an increasingly complex market environment, the tasks, structures and processes of even smaller utility companies are becoming more and more diverse and complex.
Deutschlandradio has visualized its sustainability strategy with a big picture to engage employees and vividly communicate the core elements. This chart supports the integration of sustainability into the organizational structure and promotes awareness of environmentally friendly practices.
BVV Pension Management GmbH uses Big Picture to clearly present its wide range of employee benefits in the areas of values, mobility, benefits, health and prospects. This visual aid is used for both internal and external communication to inform potential and existing employees about the services offered.
GSW Gemeinschaftsstadtwerke GmbH, which operates in Kamen, Bönen and Bergkamen, uses a Big Picture to visualize its many public services and its commitment to the region. This visual concept strengthens the trust of the citizens and promotes understanding for the services provided by GSW.
The SIGNAL IDUNA Group visualizes the structure and range of services offered by its human resources department with a big picture. This diagram facilitates internal communication by vividly depicting the teams and how they work together.
“The topic of New Work is a very diverse one at Unite. The Big Picture helped us to visualize to the guests at our headquarters opening how the different concepts interact on a large scale. We see further areas of application in the recruiting and onboarding of new employees.”
The KRONE Group, a leading manufacturer of harvesting technology and commercial vehicles, visualizes its “Strategy 2030” with a Big Picture. This circular diagram illustrates the interlocking of business areas and future megatrends to inform and motivate employees.
Stadtwerke Wertheim GmbH offers its customers a complete service package for electricity, natural gas, drinking water and heat across a supply area of over 190 square kilometers. What’s more, with its comprehensive commitment to the environment and local people, the company makes it clear that it provides “Local energy!”. This message – the core positioning of the company – and the many sub-areas of the company in a big picture – that was our task. And we solved it.
EEW Energy from Waste GmbH has developed a Big Picture to vividly present the topics of digitalization and transformation. This visual aid illustrates the integration of digital processes and the further development of the company into a digital service provider.
WHY does the company do what it does (purpose, mission), WHAT does the company do (brands, business model) and HOW does the company achieve its goals (culture, vision). The big picture should clearly illustrate the company’s value chain with memorable imagery and concrete examples. With the help of the picture, employees should understand what they are contributing to when they act in accordance with the company’s transformation principles. The needs of the target groups should also be clearly recognisable and the examples should be used to illustrate what New Work SE wants to achieve on the market and what should therefore also be achieved for the Group’s brands.
Surely you know that DÄNISCHES BETTENLAGER changed its name to JYSK some time ago. But did you know that the company was originally founded in 1979 under the name JYSK? Today, JSYK is one of the largest trading companies in the world in the field of sleep & living. And the company is convinced that it owes this success above all to its employees! For this reason, JSYK does a lot for its employees – and is now showing them this with a Big Picture!
NRW.BANK has developed a new mission statement for all its entrepreneurial activities. Under the heading “WIR für NRW” (WE for NRW), the development bank for North Rhine-Westphalia sums up what drives it every day: To do good for the people, companies and communities in NRW. In order to communicate its purpose to its employees and potential applicants, we developed a big picture in which the new corporate mission statement and its six principles were visually implemented.
Summarising work results of larger and complex projects in such a way that they can be communicated in an understandable way is a challenge where images can make a valuable contribution. As a visual guide and striking overview, they create transparency for new processes and principles. This is also the case here: In various working groups of the COPETRI Circles, profound questions of corporate transformation were dealt with and these had to be vividly presented for Big Pictury.
In preparation for our visit to COCON23, we thought about how we could inspire visitors to the fair with the topic of “visualisation” and explain the development process of a Big Picture, while at the same time creating real added value with our stand action. The result: a summary of all the topics that occupy the visitors.
Seminars, training sessions and workshops are social learning and development processes in which the participants are supposed to develop themselves or their skills. Does this go together with games? You bet it does! This is because playing can be very motivating and can significantly boost learning success. “Playful learning” is the magic word. Find out more about it in this article!
Wie sieht für euch der perfekte Urlaubsort aus? Ein menschenleerer Strand? Eine atemberaubende Bergkulisse? Mit Sicherheit habt ihr jetzt ein Bild im Kopf. Denn wir Menschen sind visuelle Wesen. Ein Umstand, den sich die Werbebranche schon lange zunutze macht. Und auch in der Unternehmenskommunikation kann die Macht der Bilder eine große Wirkung erzielen.
Focusing on the goal – what leading companies can learn from top-class sport For many top athletes, mental training is an integral part of their…
In close cooperation with the management consultancy E1, Big Pictury developed a Big Picture for the internal and external communication of Stadtwerke Wedel, which shows the company structure to the employees in a transparent and simple way and thus sharpens their understanding of the individual roles in the company.
Unlike their “big brothers”, Mini Big Pictures consist of only one basic symbol in the background and up to 5 smaller scene pictures that can be individually designed and filled with content.
EEW Energy from Waste GmbH (EEW) is one of the leading companies in Europe in the field of thermal waste and sewage sludge recycling. And…
Whether in the city hall or in 2,000 other offices: As part of a comprehensive campaign under the motto “München unser Kindl” (Munich, our child),…
Bringing employees along in change processes is an essential factor for the success of a company’s transformation. How can this be achieved? Here are the…
To promote their new employee referral program, the Purchasing Office of German Ironmongers (E/D/E) decided to use a Big Picture.
The world of work is undergoing enormous change. New work and hybrid working are just two of the most important keywords.
Visualizing visions is one of our most exciting tasks, because this is where we literally shape the future.
Taking employees by the hand in complex transformation processes is not always easy. Unless, of course, you simply depict it all in one big picture,…
Just like any other company in Germany, ALPHA Verteilertechnik GmbH is responsible for occupational safety in its operations. The company has always fulfilled this duty…
The corporate mission statement is something like the basic law of a company. It describes the company’s self-image as well as its goals, values and…
Internal communication can make a significant contribution to a company’s success. Of course, we all know that. But are you also up to date with the trends which are currently popular in terms of internal communication? What goals are companies pursuing? Which issues and formats are particularly popular? We took a look at the latest studies and surveys to find out what makes Germany’s companies tick!
For a long time, only software developers used so-called visual collaboration tools to coordinate their collaboration. However, the remote work push that started with the…
The moon landing is one of the greatest events in recent human history. Even after half a century, it is still an example of radical thinking and implementation and thus a model for many innovation projects.
What is it that companies can learn from the moon landing?
Whether it’s collapsing supply chains, social and economic inequality, climate change, or even Corona, conflict and war: unsettling news is reaching us almost daily via…
Whether it’s the shortage of skilled workers, digital transformation or the general change in values within society: even before the pandemic, the world of work was in a state of radical upheaval…
While many companies were still sceptical about remote working at the beginning of the Corona pandemic, most concerns have now been dismissed: According to a…
“WEWO Screws and Fixing Elements GmbH has been an owner-managed medium-sized company for over 45 years, with over 110 members of staff. Our unique innovative…
A picture is often worth a thousand words – and yet companies often rely on text-heavy presentations, strategies, mission statements, manuals and process descriptions. The…