Insights on clarity and communication
Articles and perspectives on strategy, visual communication, and dealing with complex issues.
Change requires leadership
Why change starts at the top—and needs to be understood there
How to explain your business better
Wolf Wienecke in conversation with Philip Semmelroth about clarity, comprehensibility, and visual communication in everyday business life.
Big picture strategy – creating clarity at KRONE
Anna Lena Jerzembeck talks in the People & Culture podcast about how strategy can be communicated clearly using big pictures and anchored within the company.
What is the secret to a successful employer branding strategy?
In the competitive talent market, a strong employer brand is crucial. This article highlights key elements that make your brand unique.
A big picture for AI transformation
Many companies are working on their AI strategy—but it often remains unclear how to communicate the transformation in an understandable way. A big picture can help to reveal the connections.
Get started today—schedule your free initial consultation!
Take advantage of this opportunity to learn how a big picture can simplify and strengthen your communication in a 30-minute conversation. We look forward to hearing about your challenges.
Frequently asked questions about
Big Pictures
What exactly is a "Big Picture"?
A Big Picture is a visual representation of complex topics such as corporate strategies, processes, or visions. It summarizes all the important information in a single, easy-to-understand graphic that clearly shows connections and processes.
For what purposes can I use a Big Picture?
Big Pictures are versatile: for internal communication (employee onboarding, strategy workshops), external communication (customer presentations, marketing), training, change management, and for visualizing complex projects.
In what formats is the Big Picture delivered?
We deliver your Big Picture in various formats: as a high-quality large print for your premises, as an animated video for presentations or online channels, and as an interactive Click Picture with info boxes for digital applications.
How long does it take to develop a Big Picture?
The duration depends on the complexity of the topic and the desired scope. After an initial consultation, we will create a detailed schedule and a transparent cost overview.
How is the Big Picture adapted to our company?
Every Big Picture is unique. We work closely with you to accurately reflect your specific content, corporate design, and corporate world. The process takes place in several coordination steps.
Do you also offer a free initial concept?
Yes, with pleasure. As part of a free initial consultation, we can also discuss the possibility of developing a non-binding initial concept for your specific topic so that you get an idea of the possibilities.
Contact
Big Pictury GmbH
Gerhofstrasse 1-3
20354 Hamburg, Germany
This website is for general information purposes only. We accept no responsibility for external content.